STAR Movies is an Asian movie channel owned by STAR TV and Fox International Channels, subsidiaries of News Corporation. Star Movies now has been upgraded into Fox Movies Premium on 1 January 2012, therefore affecting its broadcast areas, except in India, China, Vietnam, Middle East, Taiwan and the Philippines.STAR Movies was launched on 1 May 1994, replacing BBC World when it was removed from STAR TV because of political reasons. At that time, it screened both Hong Kong English and Hong Kong Cantonese movies and catered to a pan-Asian audience split into two stations: STAR Movies (an English movie channel) and STAR Chinese Movies (a Hong Kong Cantonese & Mandarin (Taiwan & SE Asia) movie channel).On 1 August 1994, STAR Movies launched a separate channel for viewers in the Persian Gulf region and India, followed by STAR Movies International.It was launched on 31 March 1996 for viewers in Southeast Asia, Mainland China, East Asia countries. STAR Movies currently has five channels, STAR Movies Asia (in Southeast Asia and People’s Republic of China), STAR Movies Taiwan in Taiwan, STAR Movies India, STAR Movies Middle East and STAR Movies Philippines.STAR Movies Philippines was launched on 1 January 2010, its viewers there had previously seen STAR Movies International.STAR Movies HD Asia was launched on 1 May 2010.STAR Movies On Demand Asia was launched on 16 September 2010.On January 1, 2012, STAR Movies was rebranded as Fox Movies Premium and will be available in Hong Kong and selected Southeast Asian countries. The STAR Movies brand will be continued in India, China, Vietnam, Middle East, Taiwan and the Philippines.STAR Movies has first-run contracts for movies distributed by 20th Century Fox, Disney, Metro-Goldwyn-Mayer, and StudioCanal and sub-run contracts for movies from Columbia Pictures, Paramount Pictures, Universal Pictures, and Warner Bros. for countries where STAR Movies is available. It also features movies from other movie distributors including: Lions Gate Entertainment, Summit Entertainment and The Weinstein Company. It is a Hollywood movie channel whose main competitor is HBO Asia.